Wine in Novalja: A Rich History in Wine Production

Posted in   Uncategorized   Updated on May 27, 2023    By Jelena Samaržija  

Are there any wine lovers or wine connoisseurs out there? 

If you like wine then you are coming to the right place, The region of Novalja and the island in general is rich in varieties of wines, the locals are super “enthusiastic” when it comes to making their own and the locally made wines are an absolute MUST TRY whilst you are here in Novalja.

Many visitors to the Pag Island are drawn to Novalja's thriving wine scene, which has a rich history dating back centuries. 

The unique terrain of the island, characterised by rocky soil and a Mediterranean climate, has created the unique, but in many ways, perfect conditions for producing high-quality wines that are distinct in flavour and character.

Here we will explore the culture of wine in Novalja and highlight some of the most popular wine varieties produced in the region. We will also provide a list of the best wineries and tasting rooms to visit, as well as traditional local dishes that pair well with Novalja wines. 

Additionally, we will discuss some of the most popular wine-related festivals and events that take place in Novalja throughout the year.

Whether you are a seasoned wine connoisseur or simply enjoy a glass of wine with your meals, Novalja's wine scene offers a unique and unforgettable experience that is not to be missed. 

So, let's raise a glass to the rich history and culture of wine-making in Novalja, and discover what makes this region so exciting for wine enthusiasts.

wine in novalja

Wine in Novalja: History & Culture

Novalja's wine culture is deeply rooted in the island's history, dating back to ancient Roman times when wine was an important part of daily life. 

Today, the region boasts a thriving wine industry that produces a range of high-quality wines that are celebrated both locally and internationally.

The wine-making process in Novalja begins with the careful selection of grape varieties that are ideally suited to the aforementioned unique climate and soil. 

Some of the most popular grape varieties used in Novalja wine production include the white grape variety Gegić and the red grape varieties Plavac Mali and Crljenak Kaštelanski (also known as Zinfandel).

Novalja's winemakers still use traditional techniques to produce their wines, including hand-picking grapes and ageing wines in oak barrels. The result is a range of wines that are distinct in flavour and character, reflecting the history of the island.

Wine is an integral part of the local culture and economy. The wine industry in Novalja employs many locals and contributes significantly to the economy of the region. 

Wine production is celebrated throughout the year with festivals and events that showcase the best wines of the region. 

The locals take great pride in their wine-making heritage and are always happy to share their knowledge and expertise with visitors to the region.

wine novalja

Popular Wine Varieties in Novalja

Here are some of the most popular wine varieties produced in Novalja:

Gegić - This is a white grape variety that is widely grown in Novalja. Wines produced from Gegić grapes are known for their crisp acidity, fresh citrus notes, and floral aromas.

Plavac Mali - Plavac Mali is a red grape variety that is indigenous to Croatia. Wines produced from Plavac Mali grapes are full-bodied with high tannins and dark fruit flavors such as black cherry, blackberry, and plum. They are also characterized by a distinctive smoky note.

Crljenak Kaštelanski - Also known as Zinfandel, Crljenak Kaštelanski is a red grape variety that is believed to have originated in Croatia. Wines produced from Crljenak Kaštelanski grapes are characterized by their rich, full-bodied flavors of dark fruit, such as blackberry and plum, as well as notes of spice and tobacco.

Rose - Rose wines produced in Novalja are refreshing and aromatic, with fruity notes of raspberry, strawberry, and cherry.

The white wines are crisp and refreshing with a mineral quality, while the red wines are full-bodied with high tannins and dark fruit flavors. 

The rose wines are aromatic with a fruity character that makes them perfect for sipping on a warm summer day. 

Overall, Novalja's wine offers a diverse range of flavors that cater to every palate.

The Best Wine Tasting Experiences in Novalja

Novalja is also home to some fantastic wineries and tasting rooms that provide visitors with an opportunity to sample the region's best wines. Here are some of the best wine-tasting experiences in Novalja:

Novalja wine

Boškinac Hotel and Winery - This luxury Novalja hotel and winery offer guests a chance to stay in a beautiful vineyard setting and sample some of the best wines in Novalja. Boškinac Hotel and Winery produces a range of wines, including red, white, and rose, made from indigenous grape varieties.

The tasting room offers stunning views of the surrounding vineyards and a chance to learn about the wine-making process.

boskinac wine novalja

When visitors go wine tasting in Novalja, they can expect a relaxed and informal atmosphere where they can learn about the local wines from knowledgeable staff. Most wineries offer guided tours of the vineyards and cellar, as well as wine tastings. Visitors can sample different wines and learn about the unique characteristics of each variety. 

The Boškinac group also runs a world-class hotel and Michelin-star-rated restaurant which are onsite next to the winery.

The wine-tasting experience in Novalja is a perfect opportunity to enjoy the local wines, learn about the wine-making process, and immerse oneself in the region's rich wine culture.

Lun Winery - This family-owned winery is located in the northern part of the island, near the famous Lun olive groves. Lun Winery specializes in producing wines made from indigenous grape varieties such as Gegić and Plavac Mali. The tasting room offers beautiful views of the vineyards and olive groves, making it a perfect setting for a relaxing wine-tasting experience.

St. Roko Winery - This winery is located in the heart of Novalja and offers a unique wine-tasting experience in a beautiful and historic setting. St. Roko Winery produces a variety of wines, including red, white, and rose, made from indigenous grape varieties. Visitors can sample wines in a traditional cellar or in a modern tasting room.

Food Pairings with Novalja Wines

Novalja's cuisine is heavily influenced by its coastal location, with seafood dishes being particularly popular. The region's rich wine culture also means that there are many traditional dishes that are designed to be paired with local wines. Here are some traditional local dishes that pair up perfectly with Novalja wines:

Paški sir - Paški sir is a sheep's milk cheese that is produced on the island of Pag. It is a perfect accompaniment to white wines, particularly those made from the Gegić grape variety. The cheese's salty flavor pairs well with the wine's citrus and floral notes.

Octopus salad - Octopus salad is a popular appetizer in Novalja that pairs well with rose wines. The salad's bright flavors of tomato, onion, and parsley complement the wine's fruity character.

Grilled lamb - Grilled lamb is a traditional dish in Novalja that pairs well with red wines, particularly those made from Plavac Mali grapes. The wine's dark fruit flavours complement the rich, savoury flavours of the lamb.

wine pag island

Black risotto - Black risotto is a seafood dish made with cuttlefish ink, giving it its distinctive black color. It pairs well with white wines, particularly those made from the Gegić grape variety. The wine's crisp acidity and mineral notes complement the dish's briny flavors.

Each Novalja wine variety has its unique flavor and aroma profile, and pairing them with the right food can enhance the tasting experience. White wines are generally lighter in body and have bright acidity and mineral notes that complement seafood and cheese dishes. 

Red wines are full-bodied and have high tannins and dark fruit flavors that pair well with grilled meats. Rose wines are versatile and pair well with a variety of dishes, particularly those with bright and fresh flavors. Overall, Novalja's traditional dishes and wine pairings offer a delicious culinary experience that is not to be missed.

Wine Festivals and Events in Novalja

Novalja hosts several wine-related festivals and events throughout the year, offering visitors a chance to experience the region's rich wine culture. Here are some of the most popular events:

Pag Wine Festival - This festival takes place in July and celebrates the best wines of the region. Visitors can sample wines from local wineries and enjoy live music and traditional Croatian food.

Novalja Wine Festival - This festival takes place in August and is a celebration of the region's rich wine-making heritage. Visitors can sample a range of wines, including white, red, and rose, and learn about the wine-making process from local winemakers.

Wine and Jazz Festival - This festival takes place in September and is a unique combination of jazz music and wine tasting. Visitors can sample a range of local wines while enjoying live jazz performances.

Olive and Wine Festival - This festival takes place in October and is a celebration of the region's olive oil and wine production. Visitors can sample olive oil and wine from local producers and enjoy traditional Croatian food and live music.

Each festival offers a unique experience, showcasing the best of Novalja's wine culture. Visitors can expect to sample a range of wines and learn about the wine-making process from knowledgeable staff. 

The festivals also offer a chance to immerse oneself in the local culture, with traditional food and live music adding to the festive atmosphere. Whether you are a seasoned wine enthusiast or simply looking for a fun and unique experience, Novalja's wine festivals and events offer something for everyone.

wine on pag island

Wines in Novalja: Summary

So as you can see, Novalja is not only famous for its beautiful beaches and high-octane nightlife but it is also known also for its thriving wine culture. 

Novalja produces a range of wine varieties, including white wines made from the Gegić grape variety, red wines made from Plavac Mali and Crljenak Kaštelanski grapes, and refreshing rose wines. 

Novalja's wine culture really does offer an unforgettable experience that is not to be missed. Whether you’re a seasoned wine enthusiast or simply looking for a fun and unique experience, The region of Novalja's wine culture offers something for everyone.

About the author

Jelena is a Novalja Local. She is an expert in local tourism as she worked for a tourist agency for over a decade, received her tourist guide license, and also organized tours all over Croatia. Local cuisine is her forte as both of her parents are renowned chefs who specialize in Dalmatian food.


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